Author name: Josh McKenzie

Career / Entry №200 / Merch HOW TO SET UP A MERCH TABLE THAT ACTUALLY PULLS PEOPLE IN №200 Posted 20·08·26 Logged by Josh McKenzie Read time: 8 min Filed under: Merch, Gigs, Selling You can play the best set of your life, walk off to actual applause, and still watch every single person head

Career / Entry №199 / Pre-Orders CD PRE-ORDERS 101: HOW TO TAKE PRE-ORDERS BEFORE PRESSING №199 Posted 10·08·26 Logged by Josh McKenzie Read time: 9 min Filed under: Pre-Orders, CD Pressing, Release Planning Running CD pre-orders before you commit to a press run is the single cheapest way to find out how many discs you

Career / Entry №198 / Metadata ISRC CODES EXPLAINED: EVERY UK INDIE MUSICIAN’S GUIDE №198 Posted 28·07·26 Logged by Josh McKenzie Read time: 9 min Filed under: Metadata, Releasing Music, Royalties Somewhere in the release process, a distributor asks you for your ISRC codes, and if you’re like most artists I talk to, your stomach

Artwork / Entry №197 / CD Design ALBUM COVER ARTWORK: THE GOOD, THE BAD, AND THE BLURRY №197 Posted 12·07·26 Logged by Josh McKenzie Read time: 8 min Filed under: Artwork, CD Design, Branding I’ve seen thousands of album covers come through CD Unity. The great ones stop me in my tracks. The bad ones

Career / Entry №196 / Distribution HOW TO CHOOSE A DIGITAL MUSIC DISTRIBUTOR (UK INDIE COMPARISON) №196 Posted 07·07·26 Logged by Josh McKenzie Read time: 9 min Filed under: Distribution, Releasing Music, Music Business You’ve finished the tracks, the artwork’s done, and now you want the world to hear it. Here’s the catch nobody tells

Career / Entry №195 / Royalties HOW ROYALTIES WORK IN THE UK MUSIC BUSINESS №195 Posted 04·07·26 Logged by Josh McKenzie Read time: 8 min Filed under: Royalties, Publishing, Music Business You’ve written the songs, recorded them, maybe pressed a run of CDs, and now people are actually listening. Somewhere in the background, every play

Career / Entry №194 / Music Photography How To Find A Band Photographer In The UK №194 Posted 29·06·26 Logged by Josh McKenzie Read time: 8 min Filed under: Photography, Career, Promo You’ve got the songs finished and the release date circled, and then it hits you: every promo image you have is a phone

Career / Entry №193 / Music Photography A Complete Guide To Music Photography For Unsigned Artists №193 Posted 25·06·26 Logged by Josh McKenzie Read time: 9 min Filed under: Photography, Career, Promo Good photos can make an unsigned band look like the real deal, and bad ones can make a brilliant band look like an

Production / Entry №192 / Vinyl Pressing The Real Cost Of Pressing Your First Album In The UK №192 Posted 23·06·26 Logged by Josh McKenzie Read time: 8 min Filed under: Vinyl, Pressing, Costs If you’ve started pricing up a vinyl release, you’ve probably had the same quiet panic everyone else does. The numbers are

Career / Entry №191 / Promotion How to make a free electronic press kit (EPK) in 2026 №191 Posted 10·06·26 Logged by Josh McKenzie Read time: 9 min Filed under: Promotion, EPK, Career A promoter has 30 seconds to decide whether to put you on their bill. A booking agent skims their inbox between meetings.