Author name: Josh McKenzie

Career / Entry №212 / Music Promotion HOW TO PROMOTE YOUR MUSIC AFTER RELEASE: A 6-WEEK PLAN №212 Posted 16·09·26 Logged by Josh McKenzie Read time: 8 min Filed under: Music Promotion, Release Strategy, Marketing Almost every artist I talk to plans the eight weeks leading up to a release in forensic detail, then plans

Career / Entry №211 / Bandcamp HOW TO SELL MUSIC ON BANDCAMP: A UK ARTIST’S GUIDE №211 Posted 15·09·26 Logged by Josh McKenzie Read time: 8 min Filed under: Bandcamp, Selling Music, Direct-to-Fan You finished the record, you pressed a run, and now there’s a box of it in your hallway. Your last streaming payment

Career / Entry №210 / Money HOW TO BUDGET YOUR FIRST ALBUM: REAL UK NUMBERS FOR 2026 №210 Posted 11·09·26 Logged by Josh McKenzie Read time: 10 min Filed under: Money, Recording, Releasing Most debut records do not fail in the studio. They fail on a spreadsheet nobody wrote, six weeks before release, when the

Production / Entry №209 / Metadata HOW TO GET CD TRACK NAMES TO APPEAR ON PLAYERS №209 Posted 10·09·26 Logged by Josh McKenzie Read time: 6 min Filed under: Metadata, Production, Physical Releases You put your finished album into a car stereo and the screen says Track 01. Then Track 02. Nothing about your band,

Production / Entry №208 / Manufacturing CD REPLICATION VS DUPLICATION FOR A NEW ALBUM №208 Posted 09·09·26 Logged by Josh McKenzie Read time: 6 min Filed under: Manufacturing, Physical Releases, Production Two words get used interchangeably by nearly everyone, including people who should know better, and they mean genuinely different things. If you’re about to

Production / Entry №207 / Mastering DIY MASTERING VS PAID MASTERING: WHEN EACH MAKES SENSE №207 Posted 09·09·26 Logged by Josh McKenzie Read time: 8 min Filed under: Mastering, Production, Releasing Music Nobody sets out to release a track that sounds thin next to everything else on the playlist. But it happens constantly, and the

Career / Entry №203 / Promotion What Is A One-Sheet? How To Write One Promoters Will Read №203 Posted 27·08·26 Logged by Josh McKenzie Read time: 8 min Filed under: Promotion, Gigs, Press A promoter opens their inbox on a Monday morning and finds sixty emails from bands. Most of them run for six long

Career / Entry №205 / CD Sales WHY YOUNG PEOPLE ARE BUYING CDS AGAIN, AND WHAT IT MEANS №205 Posted 02·09·26 Logged by Josh McKenzie Read time: 8 min Filed under: CD Sales, Physical Releases, Music Business For most of the last fifteen years, when a band asked me whether CDs were still worth pressing,

Career / Entry №202 / Pricing HOW MUCH SHOULD YOU CHARGE FOR VINYL AT A GIG IN THE UK? №202 Posted 24·08·26 Logged by Josh McKenzie Read time: 9 min Filed under: Pricing, Vinyl, Merch Somebody’s stood in front of your records with a pint in one hand, working out whether they can justify it.

Production / Entry №201 / Metadata WHY YOU CAN’T AFFORD TO GET YOUR MUSIC METADATA WRONG №201 Posted 22·08·26 Logged by Josh McKenzie Read time: 9 min Filed under: Metadata, Royalties, Releases Nobody ever finished a mix and thought, right, now for the exciting part: the spreadsheet. But the twenty minutes you spend filling in